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Passio
Food & Grocery

From a recognized product to a shopping link.

A recognized product can return a credible substitute with an image, then a tracked Instacart link. Purchases are attributed to your account. Passio does not complete the checkout.

From food discovery to a shoppable next step

Connect food recognition and recommendations to shopping actions in your application. Show a relevant option, explain the suggestion, and open a shopping list through a supported integration. The sequence below is illustrative. Shopping links are United States, Instacart, and Passio does not complete checkout or promise affiliate revenue.

  1. 1 · Input

    The avocado toast from the photo logging example, or a packaged product the member scanned.

  2. 2 · Suggestion

    A substitute in the same use, with the reason the workflow was configured to give. No score is invented on this page.

  3. 3 · Shopping list

    Ingredients from that suggestion open a tracked Instacart link, in the United States only.

Dr. Berg's Junk Food Meter is an earlier deployment of this pattern: a barcode, a score against that brand's criteria, and a suggested alternative. It is not a promise of revenue. The preserved story says what shipped.

The food-replacement workflow

Apply the customer's guidelines
1
Junk Food Meter or your own scoring rules
Identify the food
2
Photo, barcode or search
Recommend a credible alternative
3
Same usage context, with images
Report the outcome
4
Your app sends the event. Passio does not infer a purchase on its own.

United States shopping links

Grocery replacements and Instacart shopping links are available. Shopping links work in the United States.

Limits

  • Shopping links: United States, Instacart.
  • The recommendation is a credible substitute in the same usage context, with images.
  • Request shapes are on the developers page. They are not recorded responses.
Can recommendations lead to grocery shopping?
A recognized product can return credible substitutes in the same usage context, with images and a tracked shopping link. Purchases are attributed to your account.
Where does the shopping handoff work?
In the United States, through Instacart shopping links.
Last reviewed 2026-10-22